Sharjah International Travel and Tourism Forum 2025

New Waves of Tourism Spectrum

Wednesday November 19, 2025
Al Jawaher Reception and Convention Centre

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Registration for the upcoming edition of the Sharjah International Travel and Tourism Forum is now open! We invite you to register today and secure your place at this premier event.

Let the journey begin.
#SITTF2025 Team

Featured Speakers

SITTF brings together global and regional leaders, visionaries, and experts in the tourism industry to exchange knowledge, share insights, and discuss the latest developments shaping the future of travel. The forum serves as a dynamic platform for government officials, industry professionals, and specialists to explore opportunities, address emerging challenges, and inspire sustainable growth within the tourism sector.

H.E. Abdulla Bin Touq Al Marri was appointed Minister of Economy of the United Arab Emirates (UAE) and member of the UAE Cabinet in July 2020. He is the Chairman of the General Civil Aviation Authority (GCAA), Etihad Credit Insurance (ECI), the UAE International Investors Council, the CSR UAE Fund’s Board of Trustees, and the Head of the Circular Economy Policy Committee within the UAE Circular E... View More

H.E. Abdulla bin Touq Al Marri

Cabinet Member & UAE Minister of Economy and Tourism

Nawal Al Nuaimi is a visionary chef, entrepreneur, and consultant, whose inspiring journey from Head of Information Security in government to a celebrated culinary artist reflects her passion and innovation. In 2015, she founded Paper Fig, transforming it from a home-based dessert shop into a renowned café, restaurant, and catering brand in Sharjah. Her culinary creations—infused with global fla... View More

Nawal Alnuaimi

Chef and Entrepreneur

Mohamad Omran Al Ali, Media professional, program producer, and TV presenter at Sharjah Sports Channel, with an extensive career in media and government work since 2008. Holds a Bachelor’s degree in Communication from the University of Sharjah, and actively serves as a member in several charitable, cultural, and social associations across the UAE. Hosted and managed numerous national and community... View More

Mohamad Al Ali

Media professional

Abdulla Matar AlBlooshi is an Emirati entrepreneur and travel content creator, and the founder of Bon Journey Tourism Services, a leading group-travel experience company. He has successfully led more than 17 international trips, combining professional trip curation with creative storytelling to showcase the beauty and culture of destinations worldwide. As a travel content creator with over 300... View More

Abdulla Matar AlBlooshi

Emirati entrepreneur and Travel Content Creator

An Emirati content creator, widely recognized for his passion for travel, unique experiences, and thrilling adventures. With over 300K followers across all platforms, he has built a strong community inspired by his journeys and storytelling. Recently, Ahmed achieved a remarkable milestone by securing a Guinness World Record, further cementing his status as one of the UAE’s most prominent and inspi... View More

Ahmed Al Kass

Emirati Content Creator in Travel and Adventures

Ebrahim Bolehyool is an entrepreneur in the field of creative production and a former member of several youth councils. He is passionate about government trends and content creation through advertisements and films for various entities. He is also a researcher and enthusiast in generative artificial intelligence and its applications in media and creativity.

Ebrahim Bolehyool

Emirati entrepreneur in creative production

IBCCES is a global leader in training and certifying organizations to better serve individuals with autism and sensory sensitivities. In Dubai, IBCCES works closely with Dubai Economy and Tourism to implement the Certified Autism Destination (CAD) initiative, positioning the city as one of the most inclusive destinations in the world. The initiative extends to Madinah, which became the first Autis... View More

Bianca Raubenheimer

Key Account Manager for the International Board of Credentialing and Continuing Education Standards (IBCCES)

Mrs. Jun Cai is the Managing Partner of TCMShanghai Traditional Chinese Medical Center in Dubai. She has over eight years of experience managing and operating wellness clinics. She specializes in Traditional Chinese Medicine (TCM) treatments for both expatriate and Emirati patients and holds academic training in Business Administration from China and German.

Jun Cai

Managing Partner, TCMShanghai Traditional Chinese Medical Center

Abdullah Al Hammadi

Media Professional at Sharjah Broadcasting Authority

Timur Ilgaz is a visionary hospitality leader with over 37 years of international experience across Europe and the Middle East. As Area Vice President for Dubai and the Northern Emirates at Rotana Hotels & Resorts, he oversees 21 properties, ensuring operational excellence, financial growth, and sustainable performance. Known for his strategic mindset, meticulous attention to detail, and people-fi... View More

Timur Ilgaz

Area Vice President – Dubai & Northern Emirates, Rotana Hotels & Resorts

As Chief Operating Officer at Arada, Amit Arora oversees the company’s Hospitality and Entertainment division, which includes fast-growing segments such as wellness, F&B, events, and hospitality. He also leads Arada’s new non-residential business ventures, shaping the brand’s diversification strategy. With nearly three decades of international experience across the UAE, Germany, and the USA, Amit ... View More

Amit Arora

Chief Operating Officer – Arada

Piotr Kurzepa leads CFTE Middle East, driving AI education and workforce development across the region. He has designed and delivered training programmes for governments, central banks, and financial institutions in the UAE, Egypt, Jordan, Qatar, Oman, as well as across Europe and Asia. His work spans all level, from senior executives to fresh graduates, helping organisations effectively integrate... View More

Piotr Kurzepa

Head of Middle East at the Centre for Finance, Technology and Entrepreneurship

Ahmad Amiri

Media professional and government communications consultant

Shihab AlHashimi

Media Professional

Aaron Goldring is a Senior Economist within the Tourism Economics team having worked for the company for 7 years. Aaron leads Tourism Economics' forecasts for travel and tourism in the GCC. Based in Dubai, Aaron splits his time between analysing trends in global and GCC tourism, projecting key travel metrics, and reporting on key developments that affect the outlook for travel and tourism. In addi... View More

Aaron Goldring

Senior Economist

Media Professional at Sharjah Broadcasting Authority

Hazza Al Shehhi

Media Professional at Sharjah Broadcasting Authority

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SITTF Editions

Sharjah International Travel and Tourism Forum 2025

Featured Speakers

H.E. Abdulla bin Touq Al Marri

Nawal Alnuaimi

Mohamad Al Ali

Abdulla Matar AlBlooshi

Ahmed Al Kass

Ebrahim Bolehyool

Bianca Raubenheimer

Jun Cai

Abdullah Al Hammadi

Timur Ilgaz

Amit Arora

Piotr Kurzepa

Ahmad Amiri

Shihab AlHashimi

Aaron Goldring

Hazza Al Shehhi

Event Agenda

Registration & Networking

Welcome Remarks

Opening Speech

Guest of Honor Speech

The Future of Travel in the Age of AI

Panel: AI-Driven Tourism: Balancing Innovation and Authenticity

Speaker Awards Ceremony

Exhibition Tour & Coffee Break

Youth Circle “From An Idea To The Destination

Smart Destinations: How Data is Redefining Urban Tourism

Digital Nomads & Remote Tourism: Trends Shaping 2025

Panel: Investing in Tourism Innovation: What Startups Need to Scale

Engaging Locals: Co-creation for Community-Based Tourism

Panel: Sustainable Travel: Beyond Greenwashing

Tourism Innovation Hackathon

Awards & Closing Ceremony

Media and Travel: How Youth Are Shaping the Tourism Compass

Shaping the Future of Wellness Tourism: Global Market Dynamics and China’s Expanding

Ehtam Medical Tourism

Workshop #1: Ehtam Inclusive Hospitality: Welcoming Autistic and Sensory-Sensitive Visitors

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About SCTDA

Increasing vital contributions to the economy, society, culture and environment through commerce and tourism.

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SITTF Editions